The History of a Slogan:

Despite the difficulty and danger, life goes on. 

It was a catch phrase of World War I. 

In a speech in  1914, Winston Churchill said: 

The maxim of the British people is "Business as usual.'"

 The phrase has been used ever since. 

During the Nazi air attacks on London in 1940, one could see the "business as usual"
and "London can take it" slogans chalked up on the walls of destroyed buildings.

                                     Random House Dictionary of American's Popular Proverbs and Sayings


My slogan:
         Mothers, if you think something is amiss...something is amiss.
         Mothers, if you think something is wrong...something is wrong.